Building Your Personal Brand - Success Strategies for Your Career

Workshop Overview: In this interactive session, students will learn essential skills to prepare for the job market by identifying and cultivating their personal brand. The workshop is designed to empower all participants, emphasizing the unique strengths and identities of students, to align their online presence with career aspirations.

What Attendees Will Walk Away With:

• Guidance in identifying and articulating their personal brand as students preparing for the job market.
• Steps to craft a polished LinkedIn profile that authentically reflects their brand, strengths, and experiences.
• Strategies for effective networking on LinkedIn to connect with professionals and industry leaders.
• Tools to maintain a consistent and influential online presence supporting career growth.
• Confidence in leveraging LinkedIn features to showcase their professional aspirations and expand their network.

Bio: Harleny Vasquez, a Hunter alumna, is transforming career development as the founder and CEO of yourEVOLVEDmind. With over a decade of experience in social work and recruitment, she empowers first-generation and underrepresented professionals through tailored coaching and transformative workshops. Harleny has guided over 3,200 students and early-career professionals nationwide, recognized as a 2022 Emerging Social Work Trailblazer and co-author of "Latinx/e in Social Work Volume 2." Her innovative approach has been featured in Fast Company, HuffPost, and Hispanic Executive, helping individuals build resilient professional identities and achieve lasting success.